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Press Release:
Broccoli Sprout Grower Assures Consumers Of Safety Of Brassica Broccoli
Sprouts
FOR IMMEDIATE RELEASE, January 16,
2002
Contact: Peter Webb Public Relations,
Inc.
6025 S. Quebec Street, Suite 360
Centennial, CO 80111
Contact: Kris Staaf or Heather Halpape (303) 796-8888
Broccoli
Sprout Grower Assures Consumers
Of Safety Of Brassica Broccoli Sprouts
Baltimore, MD -- Despite recent warnings by
the Centers for Disease Control (CDC) over the safety of alfalfa
sprouts, Brassica Protection Products today again assured consumers
that any sprouts grown by its Brassica growers and under the BroccoSprouts®
label strictly follow all Food and Drug Administration (FDA) guidances
for the growing of safe sprouts. The FDA is the U.S. agency responsible
for ensuring the safety of the nation's foods.
"To our knowledge there has never been contamination
of any sprouts when the FDA procedures are properly followed.
In addition, there has never been a reported case of food borne
illness associated with broccoli sprouts," said Tony Talalay,
president of Brassica.
To the contrary, new scientific studies from Johns
Hopkins School of Medicine and other leading universities reinforce
the powerful disease preventing potential of broccoli sprouts.
The CDC report discusses an outbreak in California
almost a year old, in which the sprout grower was found not to be
fully following the FDA guidances.
"Consumers can be assured that the health properties
of broccoli sprouts are available safely and under strictly controlled
quality standards when they buy Brassica BroccoSprouts," said
Talalay.
Three recently published laboratory studies show that
the Phase 2 enzyme sulforaphane GS (SGS™) in broccoli sprouts may
help prevent macular degeneration, hypertension and prostate cancer.
Johns Hopkins University researchers were the first to discover
that broccoli sprouts have a much higher concentration of this antioxidant
phytochemical than adult broccoli. Research is underway to confirm
or modify these laboratory findings in human clinical tests.
The 18 U.S. growers of BroccoSprouts are held to rigid
standards, and Brassica and the FDA have worked closely with industry
leaders to dramatically improve the safety of sprouts. These improvements
include the sanitation of the seeds used for sprouting and the implementation
of a Hold-and-Release testing program where all batches of sprouts
must be tested for the presence of E. coli and Salmonella bacteria
before they are shipped to stores.
In addition to the FDA guidelines, all Brassica sprouters
also must undergo intensive third party inspections to ensure compliance
with proper sprout growing procedures and sanitary conditions. This
program makes BroccoSprouts unique in the produce section as the
only vegetable tested in this way and with a guaranteed level of
a phytochemical.
These measures have been highly successful, demonstrated
by the fact there have been no illnesses associated with sprouts
grown when the FDA procedures are rigidly followed. In fact, the
FDA itself has used these sprout safety measures as an example of
how they have made the food supply safer.
In the annual Food Safety Progress Report by the FDA
and the Center for Food Safety and Nutrition (CFSAN) it states:
"Significant scientific strides were made in FY 2000 toward
improving the safety of sprouts, including development of an early-warning
method for identifying contaminated sprouts by testing the irrigation
water used to grow them."
The report further states: "By testing the irrigation
water early in the three- or four-day sprouting process, the testing
is complete by the time the sprouts mature." The significance
of this advance: "Without a system of testing sprouts prior
to selling them on the market, there was no guarantee that there
weren't pathogens in the sprouts," says Charles Sizer, Ph.D.,
Director of the National Center for Food Safety and Technology (NCFST).
An FDA guidance document based on the scientific development, titled
"Guidance for Industry: Sampling and Microbial Testing of Spent
Irrigation Water During Sprout Production," became available
in FY 2000, as did a more general guidance document on "Reducing
Microbial Food Safety Hazards for Sprouted Seeds."
"FDA believes that its guidance will have a significant
effect on sprout safety, as more and more sprouters adopt it,"
says Nega Beru, Director of CFSAN's Division of Plant Product Safety.
BroccoSprouts consumers can be assured that all Brassica
sprouters have a strong commitment to food safety and rigorously
follow all FDA guidelines. As a result, if you purchase sprouts
from a Brassica grower, you can get all of the goodness of sprouts
and eat with confidence.
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